TGS GEAR MALL
ADVERTISING OPTIONS

Premium Single Page Ads

Premium single page ads are in high traffic locations in the TGS Gear Mall such as the Mall's front page and the Seller Control Panel front page--neither of which enables keyword advertising. These pages are the first point of contact for most users, therefore, experiencing the highest possible user traffic.

The Gear Mall front page is the entrance to the mall and thereby, ideal for advertisers targetting consumers (e.g. users, players, guitar enthusiasts, collectors, etc.)--B2C (i.e. business-to-consumer).

The Seller Control Panel front page is exclusive to member Sellers and is ideal for advertisers targetting Sellers (e.g. private sellers, retailers, merchants, dealers, service providers, manufacturer-direct sellers)--B2B (i.e. business-to-business).

Dynamic Multi-Page Keyword Ads

Dynamic multi-page keyword ads enable the advertiser to target consumers in all mall pages other than the front page. An advertiser can buy up to 20 different keywords per ad. There are five main mall sections that consist of list pages and detail pages in which ads appear. These sections are (1) Instruments, (2) Gear, (3) Merchandise, (4) Services, and (5) Directory of Sellers.

Search Results
An advertiser can purchase between 1 and 20 keywords per ad. Whenever a user does a "search" for instruments, gear, merchandise, services, or sellers in the directory, the advertiser's ad appears in the outputted list of results page and corresponding detailed page.

Quicklinks (Specialty Shops)
Quicklinks are specified pages in the mall correspond to the malls main departments and specialty shops. Quicklinks are listed in the front page of the mall and in the right-hand column of all other mall pages. These pages are not outputted from a search but once a user clicks on one of these links, the Keyword ads appear on the corresponding page. For example, if an advertiser purchased the keyword phrase "Vintage Posters" and/or the keywords "Vintage" and "Posters", their ad would appear in the "Vintage Posters" specialty shop.

NOTE: Keywords are on a first-come, first-serve basis. There are nine ad spaces per page. Each ad has a rotation eight advertisers.

Ad Spaces & Specs (Page Diagrams of Ad Locations)

» Static Ad Option - Gear Mall Front Page
» Static Ad Option - Seller Control Panel
» Keyword Dynamic Ads - Sample Product List Page
» Keyword Dynamic Ads - Sample Product Detail Page
» Keyword Dynamic Ads - Sample Seller List Page
» Keyword Dynamic Ads - Sample Seller Detail Page

Ad Rates (Rate Charts)
» Premium Static Ad Fees (Front Page & Seller Control Panel)
» Keyword Dynamic Ad Fees (beyond one keyword)
» Placement Section Fees (beyond one section)
Ad Specs

TGS Gear Mall accepts graphic and flash files for advertising, but they must
follow our size criteria. Ads that do not follow our size requirements
will be removed. We have three specific graphic ad sizes.
» Click here to view ad specs